• content creation

  • community management

  • social media management

  • reactive content

  • content creation

  • community management

  • social media management

  • reactive content

  • content creation

  • community management

  • social media management

  • reactive content

  • content creation

  • community management

  • social media management

  • reactive content

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Client ·

Hulu

Year ·

2024 - 2025

Role ·

Copywriter

Only Ashley in the Building

Overview

Pitched social-first concepts around both evergreen titles and real-time cultural moments, with a particular focus on reactive content and internet trends. Collaborated closely with the team to turn ideas from pitch to publishable social content.

Deliverables

● Social-first creative concepts ● Platform-specific scripts (Instagram, Facebook, TikTok) ● Social copywriting ● Reactive content ● Campaign ideation ● Creative pitching

Work Examples

(Evergreen Content + Scriptwriting)

(Reactive + Campaign Sustain)

(Anniversary Post + Scriptwriting)

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